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This Side Up

This Side Up is a small specialty coffee sourcing company that connects smallholder growers and roasters in a short and fair value chain. Their mission is to make specialty coffee trade transparent and equal, and through cooperation and open dialogue, constantly increase coffee quality. reNature and This Side Up have partnered up to drive the agroforestry transition in the coffee sector. In Rwanda, we have set up a project benefitting local coffee farmers and enhancing the environmental value of the plantations.